Website Facilitation and Content Development for an IRB Approved Wellness Research Website

Situation: A nationally known PhD researcher needed help developing an IRB approved wellness research website. With a compressed launch date desired, it was critical that deadlines were met for website development activities, content development, as well as IRB requirements. The researcher also needed an aesthetically pleasing design that was inviting to users and promoted the sense of wellness and encouraged active participation, user feedback and use of resources.  

Process: After reviewing the marketing plan and goals, we worked collaboratively with the researcher and website programmer to develop a RACI worksheet to ensure project needs, process efficiency and common agreement on responsibilities and communication needs. Importantly, we agreed on deadlines for each activity. We reviewed the website from the user perspective, detailing website navigation, functionality and all design elements including photography, colors and page formatting. We worked with the researcher to ensure that the security and content met IRB requirements to protect patient privacy and to reach desired benefits.